AI7 min read
The second eye is a machine now
The second eye that decides whether to trust you is now often an AI, and it can only repeat what your own words gave it to say.
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The second eye that decides whether to trust you is now often an AI, and it can only repeat what your own words gave it to say.
OTAs make you visible. Your own website makes you profitable. Here's the data — the real costs, the gains, and the honest downsides nobody mentions.